UFC 306 at Sphere Pulls in Record $22M for UFC, Sphere
The first sports event at the Las Vegas Sphere produced the highest gross revenue for both the venue and UFC, as Saturday night’s 10-fight showcase pulled in $22 million…
MMA
MMA Coaching Firm Founded by McGregor’s Trainer Goes Public
MMA training app firm Alta Global priced its initial public offering Wednesday night, putting the Australian business long known as Wimp 2 Warrior on the NYSE American…
TKO to Pay $335M to Settle UFC Athlete Class-Action Lawsuits
TKO Group Holdings, the parent company of UFC, disclosed that it will pay $335 million to settle two class-action lawsuits filed by former UFC fighters alleging the MMA…
Combat U: Sacramento State Launches MMA Scholarships
“The school of hard knocks” is about to take on a whole new meaning. Sacramento State announced a combat sports development program in partnership with UFC Hall of…
Exclusive
Saudi PIF’s New Sports Fund Pours $100M Into PFL MMA Circuit
The Professional Fighters League has sold a minority ownership stake in the MMA venture to SRJ Sports Investments, the sports-focused fund launched three weeks ago by…
Zuckerberg, Musk Fight Shaping up as Circus Moronicus
While there’s still a non-zero chance that Elon Musk will punk out of his fight with fellow billionaire/destroyer of the American psyche Mark Zuckerberg, history…
Martial Arts Masters Dish on Training Silicon Valley’s Tech Titans
Mark Zuckerberg is a billionaire, and billionaires have their hobbies. That’s probably why the public was not particularly surprised—if nonetheless amused—to see viral…
One Championship to Bring Live Events to Qatar’s Media City
ONE Championship and Media City Qatar are teaming up to bring a string of live martial arts events to the Middle East. Both entities have signed an MOU. The first…
Sporticast: MMA Giant ONE Championship Makes U.S. Fight Debut
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams speak with ONE Championship founder and CEO Chatri Sityodtong about the MMA company’s…
UFC Signs College Wrestler to NIL Deal in Barrier-Breaking Move
UFC has become the first competition-based professional sports association to sign a college athlete to an NIL deal. It could become a trend. Iowa freshman Bella…
Dana White’s Hold on the UFC Echoes in Post-Video Silence
“There’s one thing that you never bounce back from, and that’s putting your hands on a woman,” UFC president Dana White, who has helmed the MMA promoter since 2001, said…
Endeavor Shares Tumble in Wake of Dana White Slap Video
Endeavor Group Holdings shares fell on Tuesday in a much bigger drop than the market at large. The company’s stock was down almost 8% in the afternoon and closed at a…
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